With its 2.7 billion users and much-discussed mountains of user data, Facebook’s ad platform has continued to be a top marketing priority for many high-growth businesses looking to scale their online sales — and with good reason.

Whether it’s finding new advertising targets using Facebook’s sophisticated lookalike algorithms or understanding the most engaged audiences through the reported insights, Facebook has earned its status as a rapid-growth and highly trackable platform.

But gone are the days of dirt-cheap clicks and sky-high click-through rates. Facebook Ads is now a mature, complex and competitive platform.

As more advertisers flock to Facebook and the decrease of organic reach forces more businesses to turn to paid promotion, running ads profitably is no longer as straightforward as it once was. Not only this, but agencies focusing on just the ad traffic don’t take enough interest in conversion optimisation to generate the highest ROI from that traffic.

That’s why we’re here to help.

Our CPA-focused approach means that everything about your campaign is geared to generating you the highest return on your ad spend. Our Facebook Ads Management Team specialise in the platform, so they know what works. And our in-house Copy Team knows what sort of creative is required to create scroll-stopping ads that convert.

But we also recognise that a well-run ad campaign is only as good as the landing pages it’s driving traffic to, which is why we’re meticulous about what’s happening after the click.

So whether you’re an eCommerce brand looking to find new audiences, grow your reach and make sales, or a service business wanting to generate leads, our Ninjas will build and run a Facebook Ads campaign focused on delivering your sales targets.